DataActs

Saving Money When Using BigQuery for GA4 Data

Many people use BigQuery to move their GA4 data to places like Google Sheets or Looker Studio. But doing this directly can cost a lot more money. Why? Because they don’t change the data before moving it.   The Problem with Direct Data Queries If you directly connect Google Sheets or Looker Studio to BigQuery,… Continue reading Saving Money When Using BigQuery for GA4 Data

Tools required for an efficient data stack

  With new tools being launched every day, the data industry has become a flourishing, profitable, and promising industry. To work in such a rapidly transforming field, one must be up to date with the latest technology, and hands on hands with the tools required to work.  With no further delay, let’s jump to learn… Continue reading Tools required for an efficient data stack

How RFM analysis helps in customer segmentation?

    If you think from a customer’s perspective then buying is not an easy process. One undergoes a series of long decisions taken by billions of neuron cells present in the brain and nervous system just to decide whether or not the product is worth the money to be spent. It’s strenuous to even… Continue reading How RFM analysis helps in customer segmentation?

Time Series Forecasting and Prediction

Forecasting and prediction, both are based on probabilities of an event occurring. Although the terms might seem similar, there are some differences between prediction and forecasting. Let’s first understand Prediction.   What is a prediction? Prediction is an absolute outcome that we give after understanding the data. For example, a set of 10 people are… Continue reading Time Series Forecasting and Prediction

Multivariate Analysis: Visualizing Dimensions

In the real world, we face many problems where several factors affect a certain outcome. Something as simple as a school result depends upon different subjects (including physical activity) that serve as variables/ factors altogether in deciding the result. A change in any of the subject marks directly affects the result of the student. Multivariate… Continue reading Multivariate Analysis: Visualizing Dimensions

5 Major Statistics Topics Required For Data Science

Data Science is an emerging field that does not belong to a particular subject or study. Instead, data science requires knowledge of different fields of science and research like mathematics, statistics, programming, etc. Statistics play an essential role in data science as most of the analysis in data science is done with statistical abilities. In… Continue reading 5 Major Statistics Topics Required For Data Science

NumPy & Pandas: The most important Data Science Libraries in Python

Python is gaining huge success in the field of data science as a phenomenal tool that can write tough logics in simple codes and get us all the computations in fractions of seconds with its inbuilt features. It can be argued that it is making programmers lazy or helping to grow them by handling little… Continue reading NumPy & Pandas: The most important Data Science Libraries in Python

Data handling with SQL database

Data! This is all that our future is going to be about. Even our present is depending more and more on data. When this huge data comes up we ought to make sense out of it to know what it’s all about. Data from countries worldwide is coming up. We need to store both the data that has already been collected and the continual coming data.

10 Reasons why Tableau is an awesome tool for Data Visualization

Tableau is one of the best Data Visualization tools which is mostly used for Business Intelligence. It helps to gain business insights by using visual elements like charts, graphs, and maps to see and understand trends, outliers, and patterns in data. In this article, I am going to talk about the 10 things that make… Continue reading 10 Reasons why Tableau is an awesome tool for Data Visualization

15 awesome things you can do with Google Sheets – Tips & Tricks

Google sheets are an awesome online platform for data entries. This smart tool is getting famous with each day passing by. Google has always been innovative with its product ideas and the Google sheets are a perfect example of that. You can even share these sheets with your partners so that they are aware of… Continue reading 15 awesome things you can do with Google Sheets – Tips & Tricks