HOR Case Study


We helped HOR in product analytics setup through Mixpanel. We discussed with the stakeholders about business objectives and then implemeted events on Mixpanel. After that we created dashboards on Mixpanel to answer their key business questions.

Results -

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  1. Robust Tracking Plan for Mixpanel

  2. Events Standardization

  3. Events and properties as per the KPIs

  4. BI Dashboards for Marketing Team

  5. BI Dashboards for Sales Team

  6. BI Dashboards for Business Stakeholders

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